What are the key elements of any business plan?

783 Views Updated: 24 Jan 2018
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Do you know  the key elements of any business plan. Share your knowledge on the key elements that should have to be present in every business plan!!

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Answer

A good business plan serves as a guide for building a successful venture, which focuses on your business idea, and strategies of making it happen.

  • Executive summary

A brief highlights of the business including key goals, mission statement, financial snapshot, financing need, current position etc. Most experts recommended that you write this part last.

Business concept.

Describes the business, its product and the market it will serve. It should point out just exactly what will be sold, to whom and why the business will hold a competitive advantage.

Market research and strategies

Spell out your market analysis and describe your marketing strategy, including sales forecasts, deadlines and milestones, advertising, public relations and how you stack up against your competition. If you can’t produce a lot of data analysis, you can provide testimonials from existing customers.    

Competitive & Industry analysis

Depending on the size and nature of your focus industry, a business plan may include the industry information such as size, trends and growth potentials. Information about current and prospect competitors can also be helpful. You should show how you plan to face the competition.

Management team

You need to show the planned organizational structure and the winning executive team. Add profiles of the key management team or the founders. This should include their skills, qualifications and accomplishments. If you lacked certain key skills within your team, show how you plan to close the gap e.g. learning, hiring or outsourcing.

Financial requirements.

Clearly states the capital needed to start the business and to expand. It should detail how the capital will be used, and the equity, if any, that will be provided for funding. If the loan for initial capital will be based on security instead of equity, you should also specify the source of collateral.


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