
Whenever we talk about the real estate market we rarely mention transparency of information as the rendering of knowledge was missed in past real estate transactions. It is in this area that the role of digitization comes into practice as the real estate industry is undergoing a dynamic change since the occupants are undergoing a change of behavior and thought. The customer expectations are no more what it used to be before. The customer of today's time wants to be informed as they believe in choosing the best deal in the price they pay.

If you are a real estate agent then it is the right time that you move to digital procedure as it will -
1. Help in the promotion of your project and offerings along your own website as well as the comfortable property listing sites.
2. Reach customers directly along mailboxes and social media.
3. Enhance customer relationship by becoming a part of their lives by reaching them on festivals and other important events through social media, emails and much more.
Also, Digitization allows a real estate company in one country to reach out to customers in another.
For consumers, Digitization is profitable as they can compare properties fast, read reviews about it and then make a purchase. In total, Digitization has the power to take a real estate company to new heights as the most important thing i.e. Transparency could be practiced.