Both Jabong and Myntra are amongst the top fashion e-commerce sites in India. They operate under strict styling and quality standards. Jabong and Myntra are considered as top online fashion sites and for better user accessibility, they are literally available on each and every online platform. Both the sites have gained user's interest and trust to develop into best-ever portals.
Top Fashion e-Commerce Sites In India: Jabong
Jabong is an online portal that focuses more on numbers - valuation, revenue, traffic, customers and number of brands etc. It's a company that follows aggressive advertising and campaigning techniques. However, it's a clone of Schuhe & Mode online Kaufen, a German website. Their typical strategy is to clone their website and penetrate into several different markets. The company believes in massively acquiring the customers to increase their overall valuation. Jabong majorly envisages itself as an e-Commerce website that's precisely into selling apparels, accessories, beauty products, home accessories and footwears.
They follow an inventory model wherein products are acquired from different brands and are stored in Jabong's personal warehouse. The company usually takes care of the inventory and makes sure the services along with the returns are carried out effortlessly.
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An ultimate answer to what's Jabaong could probably be this - think of Jabong as the Indian online Walmart. There are too many things that many times, you don't even find the right pick for yourself, which makes the customers overwhelmed.
Top Fashion e-Commerce Sites In India: Myntra
Myntra as a fashion label is more focused on bringing up quality along with innovation. The website advertises itself as a fashion portal and attracts customers who are on a lookout for better fashion trends, fashion contents, and fashion tips, along with offering the best-ever fashion deals and discounts. In fact, Myntra's website is also pretty voguish!
Myntra is completely homegrown and initially started as a customization platform that sold tee shirts, mugs, and other related stuff. However, the company changed its direction in the year 2011, popularly escalated as a large scale online fashion and lifestyle platform.
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Myntra's business model concentrates on obtaining the merchandise of current season and allows those products to be showcased on their website. Mostly every product is offered on MRP, apart from the sale period. Myntra ultimately can be thought of in this way - It is your very own online Shoppers Stop. You exactly know what needs to be purchased, what brand should it be and what kind of an item you require. You search for it and you get it. It's that simple!
When it comes to selling the best set of brands, both the online portals give their best attempt. After-sales service along with the packaging and handling of the products delivered is up to the mark. Myntra is one of the oldest operating e-Commerce websites in India, whereas Jabong, on the other hand, is pretty new to the online retailing race and its for the same reason that Jabong offers pretty high discounts on almost every product. Myntra, however, gets out lesser deals and coupons. Jabong also offers more brand options as compared to Myntra. However, which portal serves and better suit the needs, is subjective from person to person.
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Online Fashion Sites - The Other Side
Jabong and Myntra might be bigger fashion portals in India, but their styling landscape is till today pretty cluttered. Both the sites might be amongst the bigger names but online fashion website like Zovi, Limeroad, and Yepme along with Zivame are also gaining huge fanfare and quickly climbing up the success ladder.
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