What are Infographics?

"The greatest value of a picture is when it forces us to notice what we never expect to see."

Making trustworthy infographic designs is the need of the hour. And interactive infographics, be it personal or business infographics, are an ever-increasing trend nowadays. But, what exactly does an infographic design mean and portray? What are the best tools for creating infographics? And what are its uses and importance with respect to content? Let's find answers to all these persistent questions here. 

What Is An Infographic Design?

An infographic design is the graphic visual which has a huge amount of data placed in compelling and appealing illustrations. Infographic is a popular form of presenting the complexities of text into captivating, engaging and share-worthy information. Details are concisely displayed along with communicative graphics as well as content. The information is thought in color and is verifiable.

(Image Courtesy: Webhippies)

Uses And Purpose Of Creating Infographics

#1. To Simplify Complicated Concepts

Best infographic designs help in covering even the most complex topics in an accessible way. Lengthy texts aren't preferred, but appealing visuals definitely leave a powerful impact.

#2. Visually Ellaboarate The Details

Heavy topics when presented in a creative way makes the text more readable. Reader's ability to sustain his/ her attention gets better. The contents get efficiently processed and turn out to be surefire for making way into reader's memory.

(Image Courtesy: Venngage)

#3. Make Effective Comparisons

High-grade infographic designs better organize the information and make comparisons visually complimenting. The data is neatly presented, easily expressed, and not at all confusing.

#4. Helps Stay Visible For A Longer Time

Infographics have a longer shelf life. So, investing in these can make your information stay relevant for months together. It's an evergreen content setup which is also perfect to proceed in a scrolling format.

#5. Offers Better Reach

The best infographic gets you maximum traffic along with the highest reach as compared to other forms of content presentation. Interactive infographics are champions when it comes to their shareability.

Importance Of Interactive Infographics

#1. Clarity In Communication

Interactive Infographics for both business or individual use better clarify the message that needs to be put forward. Who wants to actually see bundles of typed texts!

#2. No Info Clutter

Infographic creation eradicates the information overload and makes the content absolutely enthralling.

#3. Answer Specificity

Infographics answer interest-specific questions. Delivering the answers through better visual presentations bring your point back to home.

(IMage Courtesy: Slide Share)

#4. Decision Making 

Visual data facilitates greater decision making. The eloquent content facilitates faster performance with respect to making better judgments as the key information is caught in a jiffy.

#5. Shareability

Infographics are universal, and they easily go viral. There somewhat involves lesser effort when it comes to visuals being promoted over various platforms.

Best Infographic Creators

For creating the best infographic designs, here are some of the choicest tools that'll be perfect according to your requirements.

#1. Canva

This is undoubtedly the best-ever infographic maker. Infographic templates are readily available, and all you need to do is an experiment with the customization.

#2. Visually

There are some really fine minds present in the team of Visually to help you perfectly create an infographic design. They connect you with equally perfect freelancers and get your business infographics promptly made.

#3. Visme

This tool lets you create interactive infographics with the help of built-in animations and other design elements. The feature to lock your infographic as per the target audience is also made available.

#4. Piktochart

If you do not want to compromise on your infographic's design, then you must choose Piktochart. You can integrate not only charts and icons, but also photos and videos along with the already existing spreadsheet layouts.

#5. Venngage

Three easy steps and your infographic gets created. Venngage offers advanced control over each design element along with visually impressive and best infographic designs.

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(Featured Image Courtesy: Fission Strategy)