Did you know there is a study that defines how the menu must be designed to increase profitability per guest? Called as menu engineering, it is one of the emerging trends dominating the hospitality sector. But exactly does it mean?
Also called as 'Menu Psychology,' it is a term used to denote a study of the popularity and profitability of the menu items and how these factors play a crucial role in influencing the placement of the items on the menu. It is generally adopted as a standard Best Practice within the Hospitality and Restaurant Industries.
Have you come across someone who endorses this study in their work style? Tell us about it! Comment on the box below to share your knowledge on the concept and its significance in modern times.
(Featured Image Courtesy: Hot Operator)